Last updated: November 2025

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At The Enchanted Deck, we are committed to protecting your privacy and ensuring that your personal information is handled safely and responsibly. We are customers ourselves, so we fully understand how important your privacy and security are.

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If you ever have questions about how we use or protect your information, please contact us at:
support@theenchanteddeck.com

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For the purposes of UK data protection laws, the data controller is The Enchanted Deck Limited.

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Quick Summary — How We Look After Your Data

• Better experience: We use your information to improve your shopping experience.

• Security first: We treat your data as if it were our own.

• Plain language: No confusing jargon — just simple explanations.

• Your choice: You control whether you receive marketing messages.

• No hoarding: If we don’t need your information, we delete it.

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1. How We Use Your Information

We only collect the information we need to run our store and provide you with the best possible service. Here’s what we use and why:

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Your name and contact details (email, address, phone number)

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How we use it:

• To deliver your orders

• To send service updates (order confirmations, delivery notices, support messages)

• To send marketing messages only if you have opted-in

• To prevent fraud

• To show relevant The Enchanted Deck promotions while you browse online

• To understand which products you like so we can improve our range

Why:

• To perform our contract with you

• To keep you updated

• To protect both you and us

• To run and improve our business

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Your payment information

We do not store your full payment card information. Your payments are processed securely via third-party providers such as Stripe, PayPal, or Wix Payments.

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How we use it:

• To take payment and issue refunds

• To detect and prevent fraud

Why:

• To complete your order

• To protect you and our business

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Your customer service history

This includes messages, emails, or support requests.

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How we use it:

• To provide helpful, informed customer support

• To train staff to deliver better service

Why:

• Fulfilling our contract with you

• Improving customer experience

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Your purchase history and saved items

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How we use it:

• To help you easily reorder items or complete saved baskets

• To handle returns

• To understand what products our customers like

Why:

• To fulfil and improve your shopping experience

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Data from your device (IP address, browser type, device type)

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How we use it:

• To improve the website and set language or display preferences

• To keep our website secure

• To detect possible fraud or misuse

Why:

• To give you the smoothest, safest user experience possible

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Your responses to competitions, surveys, or promotions

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How we use it:

• To run competitions and notify winners

• To improve our products and services

Why:

• To provide these optional services

• To contact you if you win

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You never have to enter competitions or share survey data unless you choose to.

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2. Sharing Your Information

We do not and will not sell your personal data to third parties.

We only share your data with trusted partners who help us run our business, such as:

• Delivery couriers

• Payment processors

• Website hosting and email service providers

• Fraud prevention agencies

• Marketing/advertising providers (for anonymous analytics or ads)

We may share anonymised or aggregated data that does not identify you personally.

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3. Marketing Messages

If you choose to opt-in, we may send you marketing emails about:

• New products

• Restocks

• Promotions and sales

• News and updates from The Enchanted Deck

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How to stop marketing messages

You can unsubscribe anytime by:

• Clicking the unsubscribe link in any marketing email

• Changing your account settings (if applicable)

• Contacting us at support@theenchanteddeck.com

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Stopping marketing messages will not stop service emails (order confirmations, delivery info, etc.)

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4. Online Advertising

Like many businesses, we use online advertising to show you offers and products you might like.

This includes:

• Google ads

• Facebook/Instagram ads

• Retargeting ads showing products you viewed on our site

These ads are based on:

• Your browsing behaviour on our website

• Previous interactions with our ads

• Pages or products you viewed

Cookies and similar technologies help make this possible. You can manage cookie settings in your browser at any time.

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5. How Long We Keep Your Information

We only keep your data:

• While you have an account with us

• As long as needed to provide your order or support

• As required for legal, tax, or fraud-prevention purposes

When data is no longer needed, we securely delete it.

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6. Your Rights

You have several important rights under UK data protection laws:

• To be informed how your data is used

• To access the personal data we hold about you

• To request corrections if your data is inaccurate

• To request deletion of your data in some circumstances

• To stop marketing messages at any time

• To request we stop processing your data (where legally possible)

To exercise your rights, contact us at:
support@theenchanteddeck.com

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7. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in how we use your data. When updates are significant, we will highlight them on our website or contact you directly if required.

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8. Contacting Us

If you have questions, feedback, or want to exercise your privacy rights, please contact us:

The Enchanted Deck
Email: support@theenchanteddeck.com
Website: www.theenchanteddeck.com
 

9. Cookie Policy

Cookies are small text files stored on your device when you visit certain websites. We use cookies to:

• Remember your basket

• Keep your session secure

• Track your order progress

• Improve your browsing experience

• Understand which pages and products are popular (via analytics)

• Deliver relevant ads online

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Strictly necessary cookies

These allow the site to function, including:

• Keeping items in your basket

• Staying logged in

• Completing orders

Without these, the site won’t work correctly.

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Functional & analytics cookies

These help us understand how visitors use the website.

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Advertising cookies

These help show relevant ads and promotions.

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Disabling cookies

You can disable cookies in your browser settings, but some parts of the website may not function properly.

We do not share personal information with third parties for their own marketing.